KOL/KOC Management
KOL/KOC Management is a service that coordinates, monitors progress, and handles monthly contract acceptance with influencers. Once the right KOL/KOC have been chosen, this is the step that makes sure every commitment — content, posting schedule, and engagement metrics — is carried out as agreed, instead of the business having to track each influencer manually.
What Is KOL/KOC Management?
KOL/KOC Management is a service that coordinates, monitors progress, and handles monthly contract acceptance with influencers. Once the right KOL/KOC have been chosen, this is the step that makes sure every commitment — content, posting schedule, and engagement metrics — is carried out as agreed, instead of the business having to track each influencer manually.
Why Does a KOL/KOC Campaign Need Close Coordination?
Working with multiple influencers at once easily runs into problems: someone posts past the deadline, content misses the brief, or engagement metrics go unverified after posting. Without a dedicated coordinator keeping close watch, it's hard for a business to control the quality and pace of the whole campaign — especially when collaborating with many influencers in the same month. KOL/KOC Management helps businesses
How Does NAU MEDIA Coordinate KOL/KOC?
Building the brief & aligning on requirements
Standardizing the content brief, posting schedule, and specific requirements sent to each influencer.
Tracking content production progress
Sending reminders, tracking progress, and reviewing content before the influencer posts it live.
Monitoring on-schedule posting
Making sure content is posted at the right time, on the right platform, per the contract.
Acceptance & performance reporting
Collecting real engagement metrics after posting and compiling a performance report for the whole campaign.
What Does NAU MEDIA's KOL/KOC Management Include?
Brief building
Standardizing content requirements sent to influencers
Progress tracking
Reminders and content review before posting
Posting oversight
Ensuring on-time posting per contract commitments
Metrics acceptance
Verifying real engagement after the campaign
Performance reporting
Compiling results for the whole KOL/KOC campaign
Who Is This Package For?
→For businesses working with multiple influencers at once, or running recurring monthly KOL/KOC campaigns that need a dedicated coordination point instead of managing each influencer individually.
* Prices above are average market reference rates and may vary depending on specific requirements, project complexity, and brand scale. VAT is not included. USD prices are a reference conversion at approximately 1 USD ≈ 25,000 VND; contracts are priced in VND.
Get a quote →FAQ
Still have questions? Message Nau Media on Zalo — we reply within 24 business hours.
Does this package include the fee paid to the KOL/KOC?
No. This is the coordination and monitoring fee. The amount paid directly to influencers is billed separately under the KOL/KOC Booking Fee service.
What if an influencer doesn't follow through on their commitments?
NAU MEDIA works directly with the influencer to resolve it per the signed contract terms, protecting the business's interests.
Can this be combined with KOL/KOC Sourcing in one package?
Yes. Many businesses combine sourcing and management to get one end-to-end process.
Tell us about your project.
Fill in your details and the Nau Media team will reply within 24 working hours with a proposal and quote.
